Becoming A Better Boss Quotes

“The technical qualities of a product matter, but the way the product is experienced is more important.”
― Julian Birkinshaw, Becoming a Better Boss: Why Good Management is So Difficult

“and secure means without fear, not afraid to express ideas, not afraid to ask questions.”
― Julian Birkinshaw, Becoming a Better Boss: Why Good Management is So Difficult

“No-one can put in his best performance unless he feels secure,” Deming wrote,”
― Julian Birkinshaw, Becoming a Better Boss: Why Good Management is So Difficult