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Place Branding for Small Cities, Regions & Downtowns: The Essentials for Successful Destinations Place Branding for Small Cities, Regions & Downtowns: The Essentials for Successful Destinations by Bill Baker
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“Your brand determines who you are, while marketing represents how you convey who you are.”
Bill Baker, Place Branding for Small Cities, Regions & Downtowns: The Essentials for Successful Destinations