The Utility of Deep Divergence in Applied Creativity Quotes

“When we limit ourselves to the familiar and plausible, we also restrict our discovery of truly innovative ideas...”
― Kevin Molesworth, The Utility of Deep Divergence in Applied Creativity

“Put simply, when ideating, more is better. When ideating with the goal of reaching deep divergence, more is essential.”
― Kevin Molesworth, The Utility of Deep Divergence in Applied Creativity

“...as I just suggested, yes, even unethical and illegal ideas need to be considered. Remember, it was not that long ago that doctors appeared in advertising for cigarettes, Coca-Cola actually put cocaine in their beverages, and most banks refused to issue credit cards to women. Laws change and ethics evolve.”
― Kevin Molesworth, The Utility of Deep Divergence in Applied Creativity

“The shame and ridicule thrust upon those with genuinely novel ideas can be paralyzing, and it saddens me to think of all the brilliant innovations denied a wider audience due to the vocal criticism of the masses.”
― Kevin Molesworth, The Utility of Deep Divergence in Applied Creativity

“If physicists versed in Bosonic string theory can claim twenty-six dimensions, then deep divergence should also enjoy the freedom to dance between the raindrops on the wings of human imagination.”
― Kevin Molesworth, The Utility of Deep Divergence in Applied Creativity

“In early 2021 I formulated a concept that I dubbed "theoretical creativity." If "applied creativity" is the coin's obverse, then "theoretical creativity" is the reverse side of that same coin. Similar to the oppositional relationship between applied physics and theoretical physics, where the former is rooted in the basic concepts of physical sciences and the intersection of known principles of practical devices and systems (e.g., engineering, technology, etc.) and the latter, in stark contrast, employs hypothetical models and abstractions to predict natural phenomena and behavior rather than the study of extant knowledge and its application, applied creativity and theoretical creativity are diametric. Borrowing from the definition of theoretical physics, theoretical creativity must also employ hypothetical concepts and abstractions rather than any existing knowledge, understanding, or experience.”
― Kevin Molesworth, The Utility of Deep Divergence in Applied Creativity