$100M Leads Quotes

“Main point: don’t be afraid of what other people think. If someone won’t speak at your funeral, you shouldn’t care about their opinion while you’re alive. Honor the few who believe in you by having courage.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“We want engaged leads: people who *show* interest in the stuff you sell.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“How do I know if they’re interested?” → Make them an offer.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Sometimes, though, people want to know more about your offer before they buy. This is common for businesses that sell more expensive stuff. If that’s you, then you’ll often get more leads to engage by advertising with a lead magnet first.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“If you cannot explain something in simple terms, then you don’t understand it.” - Dr. Richard Feynman, Nobel Prize Winner in Physics”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“We start by picking a problem that’s narrow and meaningful. Then, solve it. And, like we just learned, when we solve one problem, a new problem reveals itself. Here comes the important part- if we can solve that new problem with our core offer, we’ve got a winner. This is because we solve this new problem in exchange for money. That’s it. Don’t overthink it.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“You run a speed test that shows their website loads at 30% below the speed it should. You draw a clear line between where they should be and how much money they lose by being below standards.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“A person who pays with their time now is more likely to pay with their money later.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Okay everyone. So here’s the ad account of a gym we just launched. Here are the ads we ran. This is how much we spent. We sent them to this page with this offer. You can see how many leads we got here. They got this many people scheduled. This many showed. This is how many they sold. This is how much the gym owner made. This is everything we did. If you want help setting something like this up, we’ll do the whole thing for free. And we only get paid off the sales you make. If that sounds fair, book a call.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“3) One Step Of A Multi-Step Process.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Thankfully, the give : ask ratio has been well-studied. Television averages 13 minutes of advertising per 60 minutes of air time. That means 47 min are dedicated to ‘giving,’ and 13 min are dedicated to ‘asking’. That’s roughly a 3.5:1 ratio of giving to asking. On Facebook, it’s roughly 4 content posts for every 1 ad on the newsfeed.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Seven Steps To Creating an Effective Lead Magnet Step 1: Figure out the problem you want to solve and who to solve it for Step 2: Figure out how to solve it Step 3: Figure out how to deliver it Step 4: Test what to name it Step 5: Make it easy to consume Step 6: Make it darn good Step 7: Make it easy for them to tell you they want more”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“lead is a person you can contact. That’s all. If you bought a list of emails, those are leads. If you get contact information from a website or database, those are leads. The numbers in your phone are leads. People on the street are leads. If you can contact them, they are leads.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“This is important because leads interested in lower-cost or free offers now are more likely to buy a related higher-cost offer later. Think of it like salty pretzels at a bar. If somebody eats the pretzels, they’ll get thirsty and order a drink. The salty pretzels solve the narrow problem of hunger. They also reveal a thirst problem solved by a drink, which they can get, in exchange for money. The pretzels have a cost, but when done right, the drink revenue covers the cost of the pretzels and nets a profit.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“The more ways you measure, the more ways you can win.” Be consistent. Measure a lot. Adapt to feedback. Be a winner.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“People don’t have shorter attention spans, they have higher standards.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Action Steps: Step 0: If you’re struggling to get leads, make an amazing lead magnet. Step 1: Figure out the problem you want to solve for the right customer Step 2: Figure out how you want to solve it Step 3: Figure out how to deliver it Step 4: Make the name interesting and clear Step 5: Make it easy to consume Step 6: Make sure it’s darn good Step 7: Tell them what to do next, why it’s a good idea, do it clearly, and do it often”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Here are my favorite reasons to act now:”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“The business that provides the most value wins. Period.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“how getting leads actually works…you have to give people something they want.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“lead is a person you can contact.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“You get more customers by getting: More Leads Better Leads Cheaper Leads Reliably (think ‘from lots of places’).”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“narrowing down who sees our ad so we have the highest chance of getting the right type of people to respond.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Cold outreach is a numbers game. The more people you reach out to the more engaged leads you get.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“The leads showing interest are the leads that matter.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“it wouldn’t.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Quack like a duck.”
― Alex Hormozi, $100M Leads: How to Get Strangers To Want To Buy Your Stuff

“Servicios. Deberás estar disponible en más momentos y de más formas. Más horas al día. Más días a la semana. Por videollamada, por teléfono, en persona, etc. Cuanto más fácil sea ponerse en contacto contigo, más probabilidades habrá de que la gente se convierta en clientes potenciales comprometidos.”
― Alex Hormozi, Prospectos de $100M: Cómo conseguir que los desconocidos quieran comprar lo que vendes (Acquisition.com $100M Series)

“Información. A la gente le gusta consumir cosas de formas diferentes. A algunos les gusta ver, a otros leer, a otros escuchar, etc. Haz tu solución en tantos formatos diferentes como puedas: imágenes, videos, textos,”
― Alex Hormozi, Prospectos de $100M: Cómo conseguir que los desconocidos quieran comprar lo que vendes (Acquisition.com $100M Series)

“Tienes que hacerlo accesible en sus teléfonos, en un ordenador y en múltiples formatos diferentes. Así, elegirán el que les resulte más fácil.”
― Alex Hormozi, Prospectos de $100M: Cómo conseguir que los desconocidos quieran comprar lo que vendes (Acquisition.com $100M Series)