Million Dollar Speaking Quotes

“Let’s say that a client has asked you to speak to a management team of 50 people. It is a successful high-tech (or health-care or automotive—it really doesn’t matter) organization in a competitive marketplace. The vice president of operations wants to instill formalized techniques that people can use to constantly raise their own standards and outpace the competition. Your speech is the kickoff for the daylong conference. All of the other speakers and activities involve internal people.”
― Alan Weiss, Million Dollar Speaking: The Professional's Guide to Building Your Platform