Anna’s Reviews > When McKinsey Comes to Town > Status Update

its spiritual leader was Marvin Bower, who joined the consultancy in 1933, ushering in an era of professionalism patterned after the prestigious Cleveland law firm where he once worked. Brilliant but uncompromising, he defined how consultants should work and dress. He insisted that McKinsey call itself a firm, not a company; that it run a practice, not a business; and that client work be an engage-ment, not a job.