Kaelah’s Reviews > Made to Stick: Why Some Ideas Survive and Others Die > Status Update

I realize he’s not the end all be all, but I sure resonated with Maslow

I’m starting to judge ads so hard because of this book

“(Our publisher rejected the following subtitle for this book: “They Laughed When We Wrote This Book. But When They Woke Up in an Ice-Filled Bathtub. . .”)”

Very clever to use teenage rebellion for the greater good

Where’s the beef?

You are much more likely to die from a deer jumping in front of your car than from a shark bite

Stats as BBs in a bucket instead of just a number on the board is definitely effective. I’ve been seeing various influencers do grains of rice for similar representations.

Aussies learning how to cure stomach ulcers and the rest of the world refusing the information because one of them was an intern, and InTeRnS dOn’t MAke NeW diScOveRiEs

“STEP 2 INSTRUCTIONS:
Write down as many white things in your refrigerator as you can think of.”
All I can think of is the white interior of the fridge

The author explaining how math is taught to most American kids without applications, while Japanese schools teach with applications and outperform us. Then me remembering how much I hated math class because it had no application