Franklin De La Cruz
“From the CRM point of view, the CEO was asking for a comprehensive 360-degree client view with full data on all the interactions, over all channels, stored as structured data in a single repository.”
― The Art of CRM: Proven strategies for modern customer relationship management
― The Art of CRM: Proven strategies for modern customer relationship management
Business Book Readers Circle
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— last activity Feb 14, 2026 07:32AM
As a business book author and reader, I couldn't find a good enough Goodreads community surrounding what I love to read, so I created this group! If y ...more
Franklin De La Cruz’s 2025 Year in Books
Take a look at Franklin De La Cruz’s Year in Books, including some fun facts about their reading.
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