Arielle Castorayme

“Regardless of WHAT we do in our lives, our WHY—our driving purpose, cause or belief—never changes.”
― Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action

“Some in management positions operate as if they are in a tree of monkeys. They make sure that everyone at the top of the tree looking down sees only smiles. But all too often, those at the bottom looking up see only asses.”
― Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action

“Charisma has nothing to do with energy; it comes from a clarity of WHY. It comes from absolute conviction in an ideal bigger than oneself. Energy, in contrast, comes from a good night’s sleep or lots of caffeine. Energy can excite. But only charisma can inspire. Charisma commands loyalty. Energy does not.”
― Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action

“He gave the “I Have a Dream” speech, not the “I Have a Plan” speech.”
― Simon Sinek, Start with Why: How Great Leaders Inspire Everyone to Take Action