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The Cold Start Problem: How to Start and Scale Network Effects

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Book Reviews (2022) > Book Review: The Cold Start Problem

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message 1: by Eric (new) - rated it 4 stars

Dec 22, 2022 06:57AM

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Insightful read on the challenges of generating and curating network effects for platform oriented solutions with applicability to multiple business models. The author worked at Uber during its hyper growth phase and cites numerous case studies and examples. Recommended read. 4.5 stars rounded down.

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