What have you found to be most effective way to find new readers on Goodreads?

[Danny]

Curious what other authors have found is the best way to connect with new readers on Goodreads. Also, conversely, what have voracious readers found is their preferred way to find a new author/book on Goodreads? Listopia? Groups? Recommendations? Ads?

What's working, and what's not? For both parties?

[Jim]

Active participation in various discussion threads as a reader sharing ideas and opinions with other readers is a very effective communication tool. Let members get to know you as a person. Do not constantly seek clever ways to insert a plug for your book in every conversation. Stay on topic! Reserve self-promotion for those threads specifically designated for it.

[Danny]

Jim wrote: "Active participation in various discussion threads as a reader sharing ideas and opinions with other readers is a very effective communication tool. Let members get to know you as a person. Do not ..."

I agree Jim. As one of my characters always says in my debut novel... dammit! This is hard :)

Although your advice is fairly consistent internet-wide. Nobody likes spam, and we can all smell when it's cooking.