[Listopia] Shapely Ankle Preferr'd: A history of the lonely hearts advertisement – Francesca Beauman - 4 stars

[Linda C]

Over 300 years of history depicting Lonely Hearts advertising in Britain are presented here. From the first in 1765 to the latest internet versions. Beauman presents the typical formats, the sociological reasons for the ads, the differing requirements listed in the ads over time, the fraud, scandal and pranks practiced on the requesters over the whole period. There were often periods of high activity followed by times when they almost stopped. For 50 years during Victoria's reign they nearly ended. This was very interesting as a social history.

[KateNZ]

Fascinating - social history is my favourite non-fiction so this is going on the TBR. Thanks so much

[Magdalena]

This sounds really interesting and entertaining. I had no idea they've been around so long. 1765 wow! I really look forward to reading this. Thank you so much for sharing it.

[Cheryl]

Def. going to look into this, how interesting!

[Linda C]

If any of you want the book. I can send the copy I just finished. Just pm me with your address.