Luke/Herzy Reading List discussion
Nudge
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Luke
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Mar 09, 2018 06:16AM

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1. Anchoring (ghandi, +- 80 then how old), Availability (personal experience weighs on decision more so #trump), representativeness (bank teller vs bank teller feminist), status Quo (or default bias),
3. If choice architects want to shift behavior and to do so with a nudge they might simply inform people about what other people are doing.
5. NUDGES: iNcentives, Understand mappings, Defaults, Give Feedback, Expect error, Structure complex choices.