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How Amazon's New Review Policy Affects Us All

I'm on Day 3 of emails and telephone calls with Amazon about clarifying t..."
I have no answers, but I commend you on attempting to get Amazon to answer for this incredibly messy policy change.

end of article:
"The above changes will apply to product categories other than books. We will continue to allow the age-old practice of providing advance review copies of books. "





So far, I haven't seen any deletions, but I must admit I haven't gone back and checked every single review I ever put up :) (I'm lazy.)

I've even done this for a few books where the author either references one of my books or has me as a character (perks of the Indie community!) and Amazon let them stand.


That has to be the case, but you don't have to say it.


as long as the author or publisher does not require a review in exchange or attempt to influence the review.
could theoretically affect the notes that authors leave in giveaway books or on the last page of the book suggesting that the reader leave a review.
Some authors/reviewers don't believe anything has changed at all, and others don't know how to move forward from here. There is certainly confusion that Amazon can easily clear up.


I have to say, on that point, if Amazon tries to tell me what I can and cannot post on my personal blog, I'm going to be standing there with two fingers up until the cows come home. :)
I'm making an effort to comply with Amazon rules on Amazon websites, because the indies I review deserve to be able to keep their reviews, but my blog is my, personal, property and I'm all about the portcullis, the moat, and the piranhas on defending that.


I have to say, on that point, if Amazon tries to tell me what I can and cannot post on my personal blog, I'm going to be standing there w..."
It is more about a blogger's reviews that are posted on Amazon as well as the wording of a blog's submission guidelines, not the actual blog content.

as long as the author or publisher does not require a review in exchange or attempt to influence the review.
could theoretically affect the notes that authors leave in giveaway books or on the last page of the book suggesting that the reader leave a review.
Unless their suggestion is for a four or five star review, that is not trying to influence the review. Suggesting leaving a review is not influencing a review.

Totally true!

Actually, you can still give out copies hoping for reviews, but this should curb the pushy authors.
You'd be surprised at how many authors DEMAND I read their books right now, if I say I'll add it to my pile. I have removed more than one book from my que when people get pushy, but this makes is so they can't get pushy.
Which means they're stuck doing what I've been doing willingly, giving out free books and hoping the person will review it.
You'd be surprised at how many authors DEMAND I read their books right now, if I say I'll add it to my pile. I have removed more than one book from my que when people get pushy, but this makes is so they can't get pushy.
Which means they're stuck doing what I've been doing willingly, giving out free books and hoping the person will review it.

This just makes me...

Sorry, kinda obsessed with the cuteness of Tuzki right now haha! For reals, though, thanks so much for looking into this, Miss Marie!! You are a superstar!!!
Hugs,
Ann

You'd be surprised at how many authors DEMAND I read their books right now, if I say I'll add it ..."
That's awful. You are awesome in the review department though!

I have seen the 'pushy author' thing too: must review by ___ date. A GR group that was setting deadlines for reviewers sounds a bit pushy.



But they appear to have added some 'red flags' for all products into their 'delete offending reviews' algorithm, which catches words like 'received for free' or 'free in exchange for a review.' These are getting book reviews pulled even though books are still in compliance.
Those are the rumours, not from the 'horse's mouth'.

Marie wrote: "Review swaps have been against the rules for a while but I get messages for those all the time via goodreads and facebook. I am still confused as to why there are still review swap threads on goodr..."
Actually, in the fine print Amazon says authors are allowed to review one another's titles but not with an explicit or implicit expectation of a favorable review. I don't do it, however. It makes me feel weird.

But they appear to have added some 'red flags' for al..."
It's against Amazon guidelines to discuss pricing and that includes the tag 'free' in reviews or community discussions. Amazon states clearly that this shouldn't be a part of the conversation. The disclaimers, then, become obsolete.

The wording prohibits exchanging favorable reviews, but swaps are basically that. Authors may review books, but they cannot swap reviews with other authors. (Amazon uses music artists in their example, but this applies to all merchants and artists)

I have seen the 'pushy author' thing too: must review by ___ date. A GR group t..."R
Actually those groups were in their rights. It was clearly stated in their rules. Back then there was nothing that said it could not be done.

Also, they are cracking down on people that blog their reviews. If you run a blog and have reviews on there, and advertising where you paid for people reading your blog, they could technically say you were being paid for reviews.
There is a thread on Reddit that monitors all the reviewers who have been deleted. It updates every 24 hour and has been going for months now.


There are groups on Goodreads now where if you accept a review copy of a book it has a date where you're expected to leave a review by.
Amazon also said they weren't going to remove any of the old reviews which were in exchange for free or discounted goods. Also any products or reviews which had been organized before the announcement was made, but hadn't been posted yet.

What measures to ensure reviews are genuine would you take?

I believe - and I don't have it in front of me since it has been changed - that the previous Amazon guidelines said that if you received a product for free in exchange for a review, you had to state that. Which I believe is in compliance with USA Federal Trade Commission rules.
https://www.ftc.gov/tips-advice/busin...
https://www.ftc.gov/sites/default/fil...
The closest I can find in Amazon's current TOS to what you say is "Comments about pricing, product availability or alternate ordering options are also not about the product and should not be shared in Customer Reviews or Questions and Answers."
But Amazon's TOS doesn't override the FTC. You still have to state if you were given a product for the review to satisfy FTC guidelines, or risk a fine.
Which is why, if Amazon *is* flagging the words free and exchange, you need to have something that is clear and true that does not set off their bots. Like "I reviewed an ARC copy."

I have seen the 'pushy author' thing too: must review by _..."
It sounds like that type thing got a group closed down though, Post 16.
The problem with setting a deadline for review is how do they 'enforce' such a rule. If someone breaks the 'rule,' what happens then, boot them out of the group, no more free books, end up on a no-free book list for all to see? A rule like that invites or requires enforcement, or it's not effective. On the other hand if someone didn't write the review, just having that rule leaves it open for the author to go back and complain to whoever is in charge. I think it's basically not the best type of rule/requirement.

Still, Amazon will remove things randomly. I'm sure they have their reasons. When we started out, I used to try and locate the one they took off. Once you get past a certain number it's too hard to find it.

The following clarification on author-to-author reviews is from Amazon's official policy: "An author posts a positive review about a peer's book in exchange for receiving a positive review from the peer" This means there can be no understanding/arrangement between authors about them both receiving a good review. The example Amazon gave about artists was in reference to reviews and/or comments coming from the artists' actual Amazon accounts, which Amazon says is fine because the relationship to the product is clear and evident.


E
Amazon won't remove a review because there is no verified purchase and no disclaimer. They don't prevent you from buying it somewhere else. What they want are true and accurate reviews.

What measures to ensure r..."
In all honesty, I would handle it like most other retailers: Only allow reviews from people who have purchased products from them. There are enough sites like Goodreads, book bloggers, etc where reviews can be posted. This goes for products as well. That is the one thing that people aren't noting here: the rules were mostly changed because there are too many misleading reviews where people received items for free in exchange for a review, which is exactly what a customer review is not.

FTC states use of disclaimers if products are given in exchange for reviews. Amazon says you can not give products in exchange for reviews. They are now mutually exclusive. If someone reviews my book it is because they got a free copy with my hopes they will review it. That is not an exchange. I can no longer send someone my free book with a review request because it is an Amazon violation now. It makes the FTC disclaimer moot.

There are some I do not like that I let the author know I won't finish the book. I have not, yet, had my reviews removed. I do end up purchasing my own copy of the finished book later. I wouldn't do that had I not received and liked the book. Now what should I do? Stick with what I am using or change it?


I don't see the need for a disclaimer at all. If there is a requirement someone will have to explain it re Amazon policy about disclaimers.
I'm on Day 3 of emails and telephone calls with Amazon about clarifying their review policy. Their guidelines and subsequent update leave things ambiguous imo and I'm hoping to get a straight answer from them (in writing) about the policy.
The Amazon rep I spoke to yesterday agreed that the update from the Customer Service VP contradicts the new community guidelines, but apparently there is no way to speak with the community department over the telephone--it is only through submitting forms and then being answered over email. I'm aware of the wording of the new guidelines, but then there is this line following the new policy that prohibits incentivized reviews:
The above changes will apply to product categories other than books. We will continue to allow the age-old practice of providing advance review copies of books.
https://www.amazon.com/p/feature/abpt...
My conclusion at this point is that there was a miscommunication within Amazon over how they will handle book reviews. This is causing havoc for authors and reviewers everywhere and I really hope to get to the bottom of this and have some answers for everyone soon.
If anyone else has answers from Amazon already, please let me know.