You have a choice

[Amanda]

Struggle reinforces pain.

Let that sink in. Struggle reinforces pain. What are you struggling against?

In entrepreneurship, I see this ALL the time. We glorify the struggle, the hustle, the fear, the pain.

And the more we struggle, the more we hurt. And the more we hurt, the deeper those groves of pain and struggle exist. So much so that “this is just how it is” are common cocktail discussions.

But it’s not - it never was. You have a choice. You always, always, always have a choice.

I get it -- for years I was there, seeing my business as something that required pain, endless sacrifices, and a “too busy” struggle in order to grow or be successful.

I realized I had a choice. The pain became so bad and I was just so over it. I said no fucking more because nothing is worth feeling like that.

So, what choice are you making right now?

What are you struggling against?

Where does it hurt?