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Pragmatic Marketing Books

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The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity The Inmates Are Running the Asylum: Why High Tech Products Drive Us Crazy and How to Restore the Sanity (Paperback)
by (shelved 1 time as pragmatic-marketing)
avg rating 3.94 — 2,942 ratings — published 1999
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Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs (Hardcover)
by (shelved 1 time as pragmatic-marketing)
avg rating 3.82 — 279 ratings — published 2008
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Contextual Design: Defining Customer-Centered Systems Contextual Design: Defining Customer-Centered Systems (Paperback)
by (shelved 1 time as pragmatic-marketing)
avg rating 3.89 — 172 ratings — published 1997
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