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Benjamin P. Hardy

“Real quicksand doesn’t suck you in and swallow you up; it kills you with dehydration. The reason people die from quicksand is because they are alone, with no one to help pull them out. As they struggle to pull themselves out, each movement shifts them deeper into the sand until only their head remains. Thus, grand attempts with willpower actually get them more and more stuck. Willpower doesn’t work. Neither does going it alone. Just as you need someone else to pull you out of quicksand if you want to survive addiction, you need social support to pull you out of even seemingly harmless addictions like social media and caffeine. Any attempts at doing it alone through white-knuckling will only sink you deeper and deeper in.”

Benjamin Hardy, Willpower Doesn't Work: Discover the Hidden Keys to Success
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