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Robert I. Sutton

“A similar method was used by the late Carnegie Mellon psychology professor Herbert Simon. He won the Nobel Prize in economics, was one of the founders of the field of artificial intelligence, and is widely regarded as among the most imaginative and productive behavioral scientists of all time. Simon didn’t read newspapers or watch television to get news. He said that when something important happened, people always told him, so it was a waste of time. Simon even made this point in a speech he gave to the National Association of Newspaper Editors, who were not amused. “I’ve saved an enormous amount of time since 1934, when I cast my first vote,” Simon told them, and he went on to say, it had left him more time to focus on his research.”

Robert I. Sutton, Weird Ideas That Work: 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation
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Weird Ideas That Work: 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation Weird Ideas That Work: 11 1/2 Practices for Promoting, Managing, and Sustaining Innovation by Robert I. Sutton
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