“Dimensions for Descriptive Context Dimensions provide the “who, what, where, when, why, and how” context surrounding a business process event. Dimension tables contain the descriptive attributes used by BI applications for filtering and grouping the facts. With the grain of a fact table firmly in mind, all the possible dimensions can be identified. Whenever possible, a dimension should be single valued when associated with a given fact row. Dimension tables are sometimes called the “soul” of the data warehouse because they contain the entry points and descriptive labels that enable the DW/BI system to be leveraged for business analysis. A disproportionate amount of effort is put into the data governance and development of dimension tables because they are the drivers of the user's BI experience. Chapter 1 DW/BI and Dimensional Modeling Primer Chapter 3 Retail Sales Chapter 11 Telecommunications Chapter 18 Dimensional Modeling Process and Tasks Chapter 19 ETL Subsystems and Techniques”