“This is is why so many algospeak euphemisms are specific to the online domain of use. Words like “sewerslide” and “seggs” are understood as shared vernacular in the algospace. To use them is to recognize that they are pieces of the social media sociolect and culture. The “brainrot” genre, especially,
relies on shared folklore. Each word is only funny when it refers back to the running history of other brainrot words. Memes are necessarily understood in the context of other memes; terms like “skibidi” are popularized as postironic nods to the very culture that spawned the overuse of niche comedic references.”