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Marshall McLuhan

“There is a close parallel of response between the patterns of physical and psychic trauma or shock. A person suddenly deprived of loved ones and a person who drops a few feet unexpectedly will both register shock. Both the loss of family and a physical fall are extreme instances of amputations of the self. Shock induces a generalized numbness or an increased threshold to all types of perception. The victim seems immune to pain or sense.”

Marshall McLuhan, Understanding Media: The Extensions of Man
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Understanding Media: The Extensions of Man Understanding Media: The Extensions of Man by Marshall McLuhan
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