“follow. In the course of applying Mr. Packwood’s advice, I learned a powerful lesson about motivation. It took about eight years for this lesson to sink in, but what I discovered, over those long, grueling months of bombed product launches, laughable advice columns, uncomfortable nights on friends’ couches, overdrawn bank accounts, and hundreds of thousands of words written (most of them unread), was perhaps the most important thing I’ve ever learned in my life: Action”