“So how do you open with a pattern interrupt? We recommend something like this: “This is William Rogers with ABC Company. I am guessing you probably have not heard of me or my company.” Another example could be, “This is William Rogers with ABC Company. I am guessing my name is not ringing any bells.” Finally, our personal favorite: “This is William Rogers with ABC Company. Just to be completely honest with you, this is an inbound solicitation to discuss business. I don’t like sending these any more than you like getting them, but if you could take 47 seconds to read this and let me know if it even would make sense to have a further discussion (and I understand if it is a no), I would truly appreciate it.”