“That’s how it goes on the disorderly path of experimentation. Original creators tend to strike out a lot, but they also hit mega grand slams, and a baseball analogy doesn’t really do it justice. As business writer Michael Simmons put it, “Baseball has a truncated outcome distribution. When you swing, no matter how well you connect with the ball, the most runs you can get is four.” In the wider world, “every once in a while, when you step up to the plate, you can score 1,000 runs.”