“I can calculate the motion of heavenly bodies but not the madness of people.’ According to legend, Isaac Newton said this after losing a fortune investing in the South Sea Company. He’d bought shares in late 1719 and initially seen his investment rise, which persuaded him to cash in. However, the share price continued to climb and Newton – regretting his hasty sale – reinvested. When the bubble burst a few months later, he lost £20,000, equivalent to around £20 million in today’s money.[1]”