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Goodreads asked Adira August:

Where did you get the idea for your most recent book?

Adira August I was on a Reddit subforum, r/sex and I realized how little we really know about ourselves and even today, how many women (and men) are afraid of their own desires. I wanted to explore that. To make it clear strong, feminist women still melt in the arms of Alpha males because the women are Alphas, themselves.

And male Alpha doesn't mean "asshole!" He might be spanking you, but he'd damned well better be treating you right!
Adira August
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