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Goodreads asked Eddie Rice:

Where did you get the idea for your most recent book?

Eddie Rice In my free-time, I write speeches for other people. Many of those speeches aren't the typical corporate keynotes but instead ones for special occasions: wedding toasts, birthday speeches, retirement toasts, etc. I took that knowledge and process and put it into my recent book, Toasts: Short Speeches, Big Impact. I wanted my audience to have access to the same brainstorming questions and process that my clients go through.

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