Sarah Stuart
Sarah Stuart asked Jamie Sheffield:

How did you publicise "Here Be Monsters" so widely it became a bestseller? It doesn't surprise me that it was: I loved it, but getting a book noticed, unless you have a fortune to spend, is tough going.

Jamie Sheffield Hi Sarah,

I'm sorry that I didn't see this before now ... I assumed that GoodReads would send me a notification or something.

It didn't happen quickly or easily. I did a series of promotions through Amazon, first giving it away for free and eventually reducing the price to 99 cents ... more recently, I've taken advantage of the Kindle Countdown promotions.

I combined these with promoting the book through online advertisers for free and cheap kindle downloads to spread the word.

The key is patience ... you have to allow enough time for early readers to read and review your work. It's also important to spread the word as broadly as is possible through various online promotion websites and social media sources.

Good luck and thanks for asking!

Jamie

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