Aaron Tress

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It’s that you simply don’t know how to do it any other way. You’re hopelessly, helplessly at a loss. For you to behave differently you would need to awaken the personalities who have been asleep within you for a long time—The Entrepreneur and The Manager—and then help them to develop the skills only they can add to your business.
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
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