Matthew Ackerman

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In other words, when you’re The Skinny Guy you’re always making promises for The Fat Guy to keep. And when you’re The Fat Guy, you’re always making promises for The Skinny Guy to keep. Is it any wonder we have such a tough time keeping our commitments to ourselves?
Matthew Ackerman
Different objectives and whims. Maybe write and rewrite objectives, consider motivations and why's over time, between people until you all agree or one decides and commit
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
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