Niels Vandeweyer

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The second important thing to understand is that we, too, have our preprogrammed tapes; and, although they usually work to our advantage, the trigger features that activate them can be used to dupe us into playing them at the wrong times.3 This parallel form of human automatic action is aptly demonstrated in an experiment by Harvard social psychologist Ellen Langer.
Influence: The Psychology of Persuasion (Collins Business Essentials)
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