Frey spoke to the AI. “Jet Black: Fly us to . . . Chiang Mai Airport, please.” “Why do you say ‘please’ to these things?” “Because it’s polite, that’s why.” “They sell that information to advertisers.” “They sell the fact that I’m polite to machines?” “They sell the fact that you’re susceptible to technical animism.” “So what if I am?” “Tell me that after your machines start to sound wounded if you don’t buy something.”