a president can’t just say “Let’s do it this way” once and expect everybody to share their vision. People need to hear the same thing over and over, but before long, something that you’ve said will stick. They’ll realize, “Oh, that’s what they mean.” One person will get the gist, and then two more, and so on, until everybody realizes: “Nintendo set this as a goal. That’s why we’re here.” That way everyone can share the same vision for the foreseeable future. Of course, this may mean sounding like a broken record for a while.