“In my day, the clubs had ladies’ night,
I can remember those, where there’s girls, guys follow, makes perfect promotional sense. A club I went to had a ‘screw party’ in fact I’ve got a T-shirt from it, not as rude as it sounds, when you went to go inside the girls were given a nut and the guys a screw, like proper diy items, once in you go around talking to people and seeing if the 2 pieces matched, in that when you tried to wind the nut onto the screw it would, then you both got a free drink. It’s quite clever thinking for whoever thought it up.

