the presenter and audience become integrally linked to the subsequent success or failure of the initiative, or the correctness or incorrectness of a team’s business analysis. When looking at any of Amazon’s big wins, remember that every major success has gone through multiple narrative reviews; it’s likely there were meaningful contributions from the audience as well as the team. On the other hand, for every failed initiative or analysis that fell short, there were senior leaders who looked at it and thought, “This makes sense,” or, “Yes, this should work.” Either way, if the narrative process
...more

