Postman uses this concept to argue, among other points, that the impact of the printing press is deeper than we realize. The standard narrative about this invention is that mass-produced pamphlets and books allowed information to spread faster and farther, speeding up the evolution of knowledge that culminated in the Age of Reason. Postman replies that the influence of the resulting “typographic” culture did more than just speed up information flow; it changed the way our brains processed our world. “Print put forward a definition of intelligence that gave priority to the objective, rational
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