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Co-packing is essentially outsourcing all aspects of a fledgling business’s food production. It allows Julie to focus exclusively on marketing and growing her brand, without the insanity of trying to run her own factory. In terms of line time, Julie might be a riskier proposition for Golding Farms, but she isn’t going to nickel-and-dime them—she isn’t capable—and if they bet properly, as her needs grow, she will take over more of their capacity at that great rate. At the same time, using a co-packer allows dreamers like Julie to move their baby at national scale without knowing a lick about ...more
The Secret Life of Groceries: The Dark Miracle of the American Supermarket
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