“In 1932, only 2 percent of the people qualified to go to college actually went. In 1964 that number had jumped to 60 percent,” he tells me. This was change. The extreme growth in college enrollment was largely the work of the G.I. Bill of Rights, guaranteeing returning veterans—first from the Second World War, then Korea—a college education. And Joe realized the reason he kept coming back to the article was the wave hadn’t crested. The war in Vietnam meant the G.I. Bill was about to hit a third generation. “All these college graduates,” he says. “I just thought they might want something
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