That method of deconstructing what works into its component elements has been the key to my success as a creator and an entrepreneur. You put the elements together in the best way you can and see what happens. Remember what works, forget the rest. Keep homing in until you’ve figured out the winning formula. Then use that formula consistently. It sounds simple, but it’s shockingly powerful: Deconstruct Emulate Analyze Repeat DEAR for short.

