Jesus and John Wayne: How White Evangelicals Corrupted a Faith and Fractured a Nation
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More than any other religious demographic in America, white evangelical Protestants support preemptive war, condone the use of torture, and favor the death penalty.
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White evangelicals are significantly more authoritarian than other religious groups, and they express confidence in their religious leaders at much higher rates than do members of other faiths.
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Christian nationalism—the belief that America is God’s chosen nation and must be defended as such—serves as a powerful predictor of intolerance toward immigrants, racial minorities, and non-Christians. It is linked to opposition to gay rights and gun control, to support for harsher punishments for criminals, to justifications for the use of excessive force against black Americans in law enforcement situations, and to traditionalist gender ideology.
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As a diffuse movement, evangelicalism lacks clear institutional authority structures, but the evangelical marketplace itself helps define who is inside and who is outside the fold.
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The products Christians consume shape the faith they inhabit. Today, what it means to be a “conservative evangelical” is as much about culture as it is about theology.
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Wayne was not an evangelical Christian, despite rumors to this effect regularly circulated by evangelicals themselves. He did not live a moral life by the standards of traditional Christian virtue. Yet for many evangelicals, Wayne would come to symbolize a different set of virtues—a nostalgic yearning for a mythical “Christian America,” a return to “traditional” gender roles, and the reassertion of (white) patriarchal authority.
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Like Wayne, the heroes who best embodied militant Christian masculinity were those unencumbered by traditional Christian virtues. In this way, militant masculinity linked religious and secular conservatism, helping to secure an alliance with profound political ramifications.
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The evangelical consumer marketplace was by then a force to be reckoned with, but this expansive media network functioned less as a traditional soul-saving enterprise and more as a means by which evangelicals created and maintained their own identity—an identity rooted in “family values” and infused with a sense of cultural embattlement.
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By the 1980s, evangelicals were able to mobilize so effectively as a partisan political force because they already participated in a shared cultural identity.
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Evangelical militancy cannot be seen simply as a response to fearful times; for conservative white evangelicals, a militant faith required an ever-present sense of threat.
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Contemporary white evangelicalism in America, then, is not the inevitable outworking of “biblical literalism,” nor is it the only possible interpretation of the historic Christian faith; the history of American Christianity itself is filled with voices of resistance and signs of paths not taken. It is, rather, a historical and a cultural movement, forged over time by individuals and organizations with varied motivations—the desire to discern God’s will, to bring order to uncertain times, and, for many, to extend their own power.
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This shift to a global stage was perfectly encapsulated in Roosevelt’s “Rough Riders,” a volunteer cavalry who fought in the Spanish-American War—a war that Roosevelt himself helped bring about. In this way, the new American imperialism was framed as a conservative effort to restore American manhood.
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By fashioning a violent, fantasized masculinity, and then injecting that sensibility into national politics, Roosevelt offered ordinary men the sense that they were participating in a larger cause.
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It was only through the identification of common enemies that fundamentalists were able to fashion a powerful (if unstable) identity.6
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In the interest of saving souls, and for the success of his own career, it was incumbent upon Graham to prove that Christianity was wholly compatible with red-blooded masculinity.
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Together with Christian music, radio, and television, the Christian publishing industry helped create an identity based around a more generic evangelical ethos. It was in this milieu that evangelical celebrities—singers, actors, and authors, popular pastors and revivalists—would play an outsized role in both reflecting and shaping the cultural values evangelicals would come to hold dear.32
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Eisenhower and Graham were united in the conviction that Christianity could help America wage the Cold War.
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But by the 1950s, the baby boom was in full swing and the “traditional” family appeared to be flourishing. (The nuclear family structured around a male breadwinner was in fact of recent invention, arising in the 1920s and peaking in the 1950s and 1960s; before then, multigenerational families relying on multiple contributors to the family economy had been the norm.)
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Many evangelicals followed his lead, concluding that it was not the role of government to interfere in issues of racial justice; only Jesus could change human hearts. Many evangelicals, too, found it hard to accept that the sin of racism ran deep through the nation’s history. To concede this seemed unpatriotic. Having embraced the idea of America as a “Christian nation,” it was hard to accept a critique of the nation as fundamental as that advanced by the civil rights movement.
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For evangelicals, family values politics were deeply intertwined with racial politics, and both were connected to evangelicals’ understanding of the nation and its role on the global stage.
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Explo ’72 helped pave the way for what would become a thriving Christian contemporary music industry. As Henley’s strategy suggested, the expanding world of evangelical popular culture would offer an ideal conduit for the dispersal and reinforcement of conservative politics.
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Vietnam demolished myths of American greatness and goodness. American power came to be viewed with suspicion, if not revulsion, and a pervasive antimilitarism took hold. Evangelicals, however, drew the opposite lesson: it was the absence of American power that led to catastrophe. Evangelical support for the war seemed to grow in direct relation to escalating doubts among the rest of the public.
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The evangelical Left and the Christian Right would pursue divergent trajectories, building their own networks and alliances. A common evangelical heritage and shared theological commitments diminished in significance as Christian nationalism, militarism, and gender “traditionalism” came to define conservative evangelical identity and dictate ideological allies.
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As red-blooded American manhood became infused with God-and-country virtues, otherwise secular models would come to exemplify an ideal Christian manhood.
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Within evangelicalism itself, this activism is often depicted as an expression of long-standing opposition to same-sex relationships triggered by the gay rights movement of the 1960s and 1970s, but the virulence with which conservative Christians opposed gay rights was rooted in the cultural and political significance they placed on the reassertion of distinct gender roles during those decades. Same-sex relationships challenged the most basic assumptions of the evangelical worldview.
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For many housewives, the new opportunities feminism promised were not opportunities at all. To those who had few employable skills and no means or desire to escape the confines of their homes, feminism seemed to denigrate their very identity and threaten their already precarious existence. It was better to play the cards they were dealt.
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Only in time, as abortion became more closely linked to feminism and the sexual revolution, did evangelicals begin to frame it not as a difficult moral choice, but rather as an assault on women’s God-given role, on the family, and on Christian America itself.15
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Proper authority structured business as well; the employer wielded God-given authority over employees. In this way, proponents of “biblical law” married “traditional” gender roles to unrestrained, free-market capitalism. It was a match made in heaven.
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Linked in part to women’s growing economic independence, rates of divorce began to increase dramatically in the 1970s as well. All of this amounted to a “crisis” of the family, and for evangelicals, gender and authority, not global economic patterns, were at the heart of this crisis.14
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But perhaps the most profound difference between men and women, according to Dobson, was their source of self-esteem: “Men derive self-esteem by being respected; women feel worthy when they are loved.”
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For all its religious diversity, however, Dobson’s audience remained predominantly white.
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That a child psychologist, not a pastor or evangelist, would in Land’s opinion surpass Graham’s influence testifies to changes within evangelicalism itself. As gender and “family values” moved to the center of evangelical identity, a man who dispensed advice on kids’ chores, potty training, and teenage sex ed could achieve celebrity status formerly reserved for pastors and evangelists.22
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But family values politics was never about protecting the well-being of families generally. Fundamentally, evangelical “family values” entailed the reassertion of patriarchal authority. At its most basic level, family values politics was about sex and power.
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Family values politics, then, involved the enforcement of women’s sexual and social subordination in the domestic realm and the promotion of American militarism on the national stage.
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Organizations like the John Birch Society and the Ku Klux Klan teamed up with Hargis.
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Charting a course between an unhealthy repression of sexuality on the one hand, and the excesses of the sexual revolution on the other, the LaHayes offered a vision of sexuality securely confined within the structures of patriarchal authority.
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But what was really needed was a fourth television news network “committed to rendering a conservative view of the news,” along with a conservative wire service and a chain of newspapers, news sources that would defend “traditional moral values, the church of Jesus Christ, a strong national defense,” and other conservative values.11
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Rather than fearing that American racism would discredit the country globally, Falwell insisted that civil rights agitation was inspired by communist sympathizers. He saw Marxism at the root of the movement, not a Christian social justice tradition.
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What had drawn Reagan to the Republican Party were the same things that had drawn evangelicals: a mix of anticommunism, Christian nationalism, and nostalgia for a mythical American past. By the time he took the stage in Dallas, Reagan was fluent in the language of the Christian Right.
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He ran as a tough-on-crime candidate, and for conservatives, “tough on crime” generally connoted only certain types of crime: “street crime,” or the threat of black men. Domestic violence, sexual assault, and child abuse didn’t register. Domestic tranquility could be established through the imposition of law and order.
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It should come as no surprise that a country that embraced Wayne as its favorite movie star (he held the top spot as late as 1995) would also elect a man like Reagan president. White men in particular admired their swagger, their old-school masculine confidence, and their apparent willingness to exercise authority even if it required violence.
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In 1980, the election widely hailed as the moment the Christian Right came into its own, evangelical voters bypassed the candidate who shared their faith tradition in favor of the one whose image and rhetoric more closely aligned with their values and aspirations.
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The Christian Right may not have swung the election to Reagan, but it did succeed in securing the loyalty of evangelicals to the Republican Party. From Reagan on, no Democrat would again win the majority of white evangelical support, or threaten the same. Evangelicals’ loyalty to the Republican Party would continue to strengthen, and they would use their electoral clout to help define the Republican agenda for the generation to come.9
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By the end of the 1960s, when explicit white supremacy was no longer tenable, gender became even more significant. Until that time, Southern Baptists held varying views on gender roles. Some believed the Bible prohibited women from preaching and teaching, while others supported women’s religious leadership. Beginning in the 1960s, however, fundamentalists began to battle for control of the SBC, and gender was at the heart of the struggle.
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between 1975 and 1985, the number of women ordained in the SBC increased significantly. These women insisted on interpreting biblical texts contextually, attentive to the settings in which they were produced. Conservatives, however, insisted on a “populist hermeneutic,” a method privileging “the simplest, most direct interpretations of scripture.” For conservatives, this wasn’t just the right method, it was also the masculine one.
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Evangelicals found many reasons to support American military might. On a pragmatic level, they believed a strong military would ward off a godless communist takeover. When it came to risks of nuclear annihilation, evangelical theology’s emphasis on eternal life for the faithful helped mitigate such earthly terrors. In end-times scenarios they believed God would protect them; a nuclear holocaust might even be part of God’s plan. But a strong military and an aggressive foreign policy also aligned with evangelicals’ view of masculine power.
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Reagan made his case in stark terms. This was an urgent battle for democracy, and it was “nothing less than a sin to see Central America fall to darkness.”
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the means. But it wasn’t just tactics that united fellow renegades. Like North, conservative evangelicals defined the greater good in terms of Christian nationalism. It was this conflation of God and country that heroic Christian men would advance zealously, and by any means necessary, with their resurgent religious and political power.
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Although he’s regularly asked to do so, God does not take sides in American politics. And in America, disagreement with the policies of the Government is not evidence of lack of patriotism.11
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At a time when religious leaders lacked the heroism that was so urgently needed, evangelicals found that heroism in a place where virtue and discipline still prevailed: the United States military.
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