When the journalist Amy Sutherland was doing research for a book on exotic animal trainers, she learned that their primary method is preposterously simple: “reward behavior I like and ignore behavior I don’t.” And as she wrote in The New York Times’ Modern Love column, “Eventually it hit me that the same techniques might work on that stubborn but lovable species, the American husband.” Sutherland wrote about how, after years of futile nagging, sarcasm, and resentment, she used this simple method to covertly train her oblivious husband to pick up his socks, find his own car keys, show up to
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