It’s not that you don’t have time to innovate; it’s that you are not making time to innovate. To find that space, you’re going to need to say no to some things. We’re all bogged down by work, and there are always a million things you could be doing that will pay off tomorrow. If you want to be innovative, you actually need to dedicate teams to this and make space in your portfolio to make sure that all of this happens.
