Caffeine’s perk-up powers aren’t exactly a secret—without even considering coffee, caffeine pills are already one of the most widely used legal supplements among athletes—but the results illustrate how, in Marcora’s view, everything comes down to the perception of effort.18 There are several theories about how caffeine boosts strength and endurance. Some argue it directly enhances muscle contraction; others suggest it enhances fat oxidation to provide extra metabolic energy. To Marcora, the most convincing explanation relates to caffeine’s ability to shut down receptors in the brain that
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