Sanjay’s Kindle Notes & Highlights

Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs, by Ken Kocienda

Demos made us react, and the reactions were essential. Direct feedback on one demo provided the impetus to transform it into the next.

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Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs

Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs

by Ken Kocienda

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