Chelms’s Kindle Notes & Highlights

When Coffee and Kale Compete: Become great at making products people will buy, by Alan Klement

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Instead of attaching value to what products are, value should attach to what products do for customers.

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When Coffee and Kale Compete: Become great at making products people will buy

When Coffee and Kale Compete: Become great at making products people will buy

by Alan Klement

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