Alan Klement

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Alan Klement



Average rating: 4.06 · 536 ratings · 62 reviews · 1 distinct workSimilar authors
When Coffee & Kale Compete:...

4.06 avg rating — 536 ratings3 editions
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Quotes by Alan Klement  (?)
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“We can’t build the products of tomorrow when we limit ourselves to the needs and expectations associated with the products of today. Instead, we should focus on what never changes for customers: their desire for progress.”
Alan Klement, When Coffee and Kale Compete: Become great at making products people will buy

“All models are wrong, but some are useful.”
Alan Klement, When Coffee and Kale Compete: Become great at making products people will buy

“A Job to be Done describes the “better me.” It answers the question, “How are you better since you started using [product]?” and “Now that you have this product, what can you do now that you couldn’t do before?”
Alan Klement, When Coffee & Kale Compete: Become Great at Making Products People Will Buy



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