continuous performance management. It is implemented with an instrument called CFRs, for: • Conversations: an authentic, richly textured exchange between manager and contributor, aimed at driving performance • Feedback: bidirectional or networked communication among peers to evaluate progress and guide future improvement • Recognition: expressions of appreciation to deserving individuals for contributions of all sizes Like OKRs, CFRs champion transparency, accountability, empowerment, and teamwork, at all levels of the organization. As communication stimuli, CFRs ignite OKRs and then boost
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