Hunter Hunt

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Subscription business sales have grown substantially faster than two key public benchmarks—S&P 500 sales and US retail sales. Overall, the SEI reveals that subscription businesses grew revenues about eight times faster than S&P 500 company revenues (17.6 percent versus 2.2 percent) and about five times faster than US retail sales (17.6 percent versus 3.6 percent) from January 1, 2012, to September 30, 2017.
Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It
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