Nelson Paz y Miño’s Kindle Notes & Highlights

Predictably Irrational: The Hidden Forces That Shape Our Decisions, by Dan Ariely

That’s what marketing is all about—providing information that will heighten someone’s anticipated and real pleasure.

See Nelson Paz y Miño’s 4 notes & 69 highlights

Predictably Irrational: The Hidden Forces That Shape Our Decisions

Predictably Irrational: The Hidden Forces That Shape Our Decisions

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