So Sandoz, the pharmaceutical company for which he worked at the time of his discovery, did something unusual: in effect, it crowd-sourced a worldwide research effort to figure out what in the world Delysid—its brand name for LSD-25—might be good for. Hoping someone somewhere would hit upon a commercial application for its spookily powerful new compound, Sandoz offered to supply, free of charge, however much LSD any researcher requested.
